Agency for Houston brands

Houston is the most industrially weighted metro we serve in the Central Time zone. The commercial base runs on energy-sector B2B, the vast Texas Medical Center economy, and a diverse consumer DTC scene, food, apparel and beauty brands clustered through The Heights, Montrose, Midtown and Rice Village. A brief from Houston usually carries either a long technical sales cycle, a compliance-heavy data model, or a founder who has built a real retail following before coming online. We scope for that reality rather than treating Houston like a generic e-commerce market.

We are a remote-first agency, founded in 2017, with around 115 people and roughly 2,000 brands shipped across 55-plus countries in nine years. Our two staffed headquarters are New York and Delhi, with smaller satellite teams in London, Sydney and Lucknow. We do not run an office in Houston, EaDo, the Galleria or anywhere else in Texas, and we will not pretend otherwise. What a Houston client gets is a named delivery team, a written scope within 48 hours of the first call, a six-week Discover-Design-Build-Launch-Optimize cadence, and a weekly Friday demo.

Because Houston runs on Central Time, the overlap with our New York team is wide and the Delhi morning catches the back half of your day, so a question raised over breakfast in River Oaks rarely waits a full cycle for an answer.

Few US metros mix heavy industry and consumer commerce the way Houston does. On one side sits the energy corridor, upstream, midstream, oilfield services, the LNG export build-out and a growing cleantech and hydrogen layer, where the web work is rarely a storefront and almost always a B2B system: gated technical catalogs, distributor portals, spec sheets, RFQ flows and long, multi-stakeholder sales cycles. On the other side sits the Texas Medical Center, the largest medical complex in the world, which seeds a steady stream of health-adjacent, device, wellness and provider brands that need compliance-aware data handling and credible, restrained design.

Layered over both is a genuine consumer DTC scene. The kind of operator-led businesses Houston runs on, independent food and hot-sauce makers, apparel and streetwear out of The Heights and EaDo, and Black-owned and Latina-founded beauty brands that have compounded a local following into a national one, are exactly the profile we tend to fit. We reference that scene as market context, not as a client list; the work is honest about what a Houston operator actually needs from a build.

Practically, that means we ship two shapes more often here than almost anywhere else: a B2B or custom-software build for the energy and industrial side, and a Shopify or brand-identity build for the DTC side, frequently for the same kind of founder who started on a market stall or a clinic floor and is now going national.